Mediamarkt Progress
Customer progress dashboard that tracks improvement of customers periodically after buying the product.
Short Description
A customer success matrix that will be a direct measure of the quality of the healthcare product sold at mediamarkt. Customers progress will be tested and updated into a central repository by an expert, for example if they buy a fitness product then their fitness will be measured and recorded everytime they visit mediamarkt store.
Health and/or wellbeing experience
Rather than just selling many healthcare products, MediamarKt follows up the customer in the after purchase journey which will establish an authority and edge over other supermarkets selling such products, the progress of the customers after buying and using the products are recorded. Even for an electric tooth brush sold the success matrix will be captured. These precious data and feedback is provided to the manufacturers of these products which adds an immense value, so that manufacturers can improve their product, the manufacturers will pay Mediamarkt for this feedback data and in turn this will be passed on to customers in the form of Mediamarkt coupons.
Target group
All healthcare products sold in Mediamarkt stores whose success can be defined using a progress matrix.